In this post, we’ll dive deeper into Wix’s pricing plans to help you create the simplest option for your site while avoiding hidden costs.
Wix pricing ranges from $ 14 per month to $ 500 + per month (billed annually) on eight pricing plans. A Combo plan is the cheapest at $ 13 per month and gives you an ad-free site. The unlimited plan of $ 17 a month is best for freelancers, while online marketers can start with the Business Basic plan of $ 23 a month. Wix also features a free plan, which can be a great way to check the waters before you commit.
Overview of Wix’s Price Plans
|Wix Plan||Monthly Cost||Paid Annually||Saving||Best for?|
|Free||$0, always||Building and testing your site, or for projects/hobbies|
|Combo||$18||$14||22%||Removing Wix ads – portfolios, personal sites, service businesses etc.|
|Unlimited||$23||$18||22%||Perfect for growing sites with lots of content (thanks to increased storage)|
|Pro||$28||$23||18%||A step up for marketing and branding your business|
|VIP||$47||$39||17%||Priority support, max storage allowance|
|Business Basic||$28||$23||18%||Cheapest ecommerce plan – start selling|
|Business Unlimited||$33||$27||18%||Growing online stores. More storage, extra features|
|Business VIP||$56||$49||13%||Growing online stores that need even more storage and priority support|
|Enterprise||$500+||$500+||–||A completely custom plan, with a dedicated account manager|
Prices in £
- Connect Domain plan: £4.50/month (£3/month paid yearly)
- Combo plan: £8/month (£6/month paid yearly)
- Unlimited plan: £11/month (£8.50/month paid yearly)
- VIP plan: £22/month (£18/month paid yearly)
- Business Basic plan: £16/month (£13/month paid yearly)
- Business Unlimited plan: £19/month (£16/month paid yearly)
- Business VIP plan: £25/month (£22/month paid yearly)
Prices in €
- Connect Domain plan: €7/month (€4.50/month paid yearly)
- Combo plan: €12/month (€8.50/month paid yearly)
- Unlimited plan: €16/month (€12.50/month paid yearly)
- VIP plan: €30/month (€24.50/month paid yearly)
- Business Basic plan: €21/month (€17/month paid yearly)
- Business Unlimited plan: €30/month (€25/month paid yearly)
- Business VIP plan: €40 month (€35/month paid yearly)
Should you go for an annual plan?
You can see from the table above that there is a huge amount you can save if you pay for your plan in advance for a year (or more), rather than month to month. We totally get it: signing up for a year can be intimidating. However, you’ll most likely want your site for at least a year, and in most cases, much longer. If you’re hesitant to commit to Wix as a forum, keep these things in mind:
- The free plan is great for testing out how Wix works and building the site you want without paying a penny.
- There is a 14-day money-back guarantee with all premium plans, so you have fifteen days to perform the additional features and then change your mind.
We thoroughly tested Wix in different areas, including design, ease of use, and features. One of the areas we tested was value for money, where it got a powerful 4.5-star rating out of 5. You’ll see Wix’s star ratings below:
Wix’s Website Plans (Non-Ecommerce)
Wix has four plans for people who just want to create a website, rather than a web store. For those who are eager to create a private blog, portfolio, or business site, one of these plans will be for you.
These plans vary in price from $ 14 to $ 39 a month. Here is a quick rundown of the big differences:
|Price/month (paid annually)||$14||$18||$23||$39|
|Price/month (paid monthly)||$18||$23||$28||$47|
|Video Hours||30 mins||1 hour||2 hours||5 hours|
|$300 Ad vouchers||✗||✓||✓||✓|
|Site Booster (SEO) App||✗||✓||✓||✓|
|Events Calendar App||✗||✗||✓||✓|
|Professional Logo Design||✗||✗||✓||✓|
Storage space relates to the amount of content that you will keep on your site (i.e. pages, blog posts, images, etc.) and still make your site function normally. Your site won’t suddenly “fill up” and it won’t stop you from uploading more, but as you get closer to the limit, you will notice that it slows down and possibly experiences downtime or times out of visitors. Storage space relates to the amount of content you can hold on your site (that’s pages, blog posts, images, etc.), and still have your site work normally. Your site won’t suddenly get ‘full’ and block you from uploading more, but as you get closer to the limit, you will notice it gets slower, and possibly experiences downtime or times-out visitors.
Here is some context about the space for storing limits:
- This high-resolution (uncompressed) image is 2.3 MB, or 0.077% of the Combo plan storage, 0.023% of the unlimited plan storage, and 0.007% of the VIP plan storage.
- The homepage of this Wix-created site is 81.86MB, or 3.73% of the Combo plan storage, 0.82% of the unlimited plan storage, and 0.23% of the VIP plan storage.
- This post is 666.25KB, or 0.022% of the combined storage, 0.007% of the unlimited plan storage, and 0.002% of the VIP plan storage.
$300 ad voucher
The $ 300 promotional voucher consists of:
- Google Ads for $ 100 (with a $ 25 purchase)
- Bing Ads for $ 100
- $ 100 in local ads
There are some pretty strict terms and conditions around this one – you need to get a yearly Wix plan upfront and your Google AdWords account must be less than 2 weeks old, among others, but this is often a reasonably great perk. If you were already considering paid ads, this is usually a huge plus for the Unlimited plan and above.
Professional logo design
All Wix customers have access to the Maker brand, but unless you’re on the Professional or VIP plan, you’ll only be ready to download a very low-resolution version. You get about 40 high-resolution versions in different styles/formats with the advanced and VIP plans. Since your logo was created by AI (Artificial Intelligence) rather than a professional designer, calling it a “professional” design may be a stretch. They are, although, off to a good start.
English-speaking customers can request a callback 24/7, but those with priority VIP support will always be delivered to the front of the queue. an equivalent is applied to respond to fines.
Combo Plan: $14.00/month
- Ideal for portfolios resumes, small blogs, personal sites
- Excellent for hassle-free business promotion
- Much more professional than the free plan
- A great starter plan
USE CASE: Combo Plan
She wanted an area online where she could promote her band’s music, videos, and concert dates to her fans. Her website, nazandella.com, uses the Combo plan – it offers everything her site currently needs and thus Wix’s custom domain/lack of advertising makes it look super professional.
Unlimited Plan: $18.00/month
- SEO app (help local people find you)
- Paid advertising coupons (great for testing the water with paid advertising)
- More storage (faster site)
- Increased video allocation
- A worthwhile escalation for small businesses and freelancers
EXAMPLE USE CASE: Unlimited Plan
Indie band The Plug Sockets also started the Combo plan but hit the wall once they wanted to upload an extended video of a concert. Upgrading to the unlimited plan gives them one hour of video, instead of just half an hour. They also unlock additional features that they hadn’t considered before, like the SEO app, which could prove useful to be discovered for local bookings
Pro Plan: $23.00/month
- Free additional features, like the calendar app
- An advantage with branding and marketing
- Using the Wix Logo Creator for rebranding
- Access Wix Ascend for personalized marketing support
EXAMPLE USE CASE: Pro Plan
Jess owns a small cafe within the city. She is quite hidden, not much noise, so she is counting on word of mouth and a good performance on Google to get new business. Upgrading to the Unlimited plan helped at the time (the Site Booster app was the right assistant for someone with no SEO experience), but it’s not done yet. There are tons of coffee shops around, and he or she should stand out. She begins hosting events overnight and upgrades to the professional plan to add an event calendar to the location. She wants to give the cafe a touch of rebranding, and now she has access to the Wix Logo Creator to help her out.
VIP Plan: $39.00/month
- Best for large/popular sites
- Maximum storage capacity
- Priority support
- A bit pricey for what it is, but worth it if you create money from your site
EXAMPLE USE CASE: VIP Plan
Michael started a travel blog when he went on an exchange to Europe in college. He thought it might be fun to thank you to keep his family up to date on his travels, but it quickly took off after one of his posts went viral. Thousands of people visit his travel guides every day, and he adds new material several times a month. He upgrades to the VIP plan, as his site is extremely content-heavy and he also wants additional support. At some point in the near future, he will probably migrate his site to WordPress (a better option for giant blogs).
Wix’s Business Plans (Ecommerce)
For those who are eager to sell products through their website, they will need an e-commerce plan. Wix has three eCommerce plans for you to get started, with prices ranging from $ 23- $ 49 per month (billed annually). Here’s a look at Wix’s eCommerce plans, comparing key features:
|Business Basic||Business Unlimited||Business VIP|
|Price/month (paid annually)||$23||$27||$49|
|Price/month (paid monthly)||$28||$33||$56|
|Sell on marketplace||✗||✓||✓|
|USPS discounts||✗||Up to 60%||Up to 70%|
|Automate sales tax||✗||100 transactions/month||500 transactions/month|
|Dropshipping||✗||Up to 250 products||Unlimited products|
|Product reviews||✗||Up to 1000||Up to 3000|
|$300 Ad vouchers||✓||✓||✓|
Business Basic Plan: $23/month
- The best plan to start e-commerce
- Reduced features, but good to start.
- You will need to upgrade to the unlimited plan (below) as soon as sales begin to select
EXAMPLE USE CASE: Business Basic Plan
Sam built his photography portfolio on the Combo plan and has a huge following on Instagram on his photography account. He has been receiving tons of messages from people who are curious to buy the images of him as prints, so he decided to try selling the five most popular images of him in some sizes. He upgrades to Business Basic and decides to create the store page for his site and start receiving payments.
Business Unlimited Plan: $27/month
- Upgrade to the current plan once you get steady sales
- Tools to improve your e-commerce efforts
- Add Product Reviews to Your Site – A Huge Sign of Trust
- Unlock USPS discounts and annoying automatic tax calculations (up to 100 transactions)
- Option to start dropshipping and accept subscriptions.
EXAMPLE USE CASE: Business Unlimited Plan
Sam’s prints are selling fast, and this is quickly becoming a major revenue stream for him. He upgrades to the Business Unlimited plan – this unlocks pro eCommerceSam’s prints are selling fast and this is often fast becoming a major source of income for him. Upgrade to the Business Unlimited plan – This unlocks professional e-commerce features, as well as the currency converter (to sell globally) and marketplace integrations (to sell on other platforms, like Etsy). For just $ 4 / mo more, this is usually a quick and cheap way to level up your store.
Business VIP Plan: $49/month
- Optimize, refine, grow
- Update Your Limits – More Online Reviews, More Automated Nuisance Tax Transactions
- Additional USPS discount
- A steep price increase, but worth it if you’re making a lot of money
If you’re not on Wix yet and this plan seems like the right fit for you, you’d be more than happy to get started right away on a fanatic eCommerce platform, like Shopify.
EXAMPLE USE CASE: Business VIP Plan
Sam is now making quite a bit of money from his business, and his site consistently has over 100 transactions a month. His most recent update to his plan centered on fully leveling his company, but he is currently updating it to streamline processes and save time. He gets priority help (less profit loss if anything goes wrong on his site) and automatic tax estimates for up to 500 transactions with the Company VIP plan. The additional USPS discount is a welcome bonus, as the additional storage space makes his site feel a little quicker now. Yeah, the price rise is important, but he earns enough to justify it.
This plan may be a relatively new addition to Wix. It was previously listed as $ 500 / mo, then “Custom Pricing” and is now “starting at $ 500 / mo.”
Honestly, it’s a hint of an enigma. It is difficult to determine what he would get for a price close to this price, or why it is worth pursuing as an option. Our advice? If you think the above business plans don’t meet or exceed his needs, it’s time to check out a fanatic eCommerce platform, like Shopify or BigCommerce.
Is the Free Plan Really Free?
Yes. Wix offers a totally free plan, with up to 500MB of storage. In a way, it’s great – there’s no deadline and you’ll be able to create and publish your site without paying a penny.
You also don’t need any payment details to sign up for the free Wix plan; all you are doing is creating an account along with your email address and you will start building your site. But we warn users not to stick with the free plan for too long as it limits growth and is not overly professional.
However, the free plan isn’t that great in other ways. It provides limited features and your website will have Wix ads on every page. There are also a variety of other drawbacks, which we will cover below.
5 Things You Should Know About the Free Plan
- You can’t use your own name
- You will have Wix ads on your site
- You can’t sell online
- You only get limited features, eg. Eg without access to Google Analytics
- Receive basic customer support, p. E.g. no priority support options
Here’s a demo website that one of our team made with Wix’s free plan, showing several of these in action: Click here
So can we recommend Wix’s free plan? Well, something like that, but only because it’s free. If you want a successful, professional, or popular website, you will need a much better plan than the free version.
Basically, the free plan is only suitable to enjoy it. If you’re not serious about your site, choosing a paid plan can be a much smarter decision (although it will always take time to develop the free plan and then upgrade).
Wix vs Competitor Pricing
There is no denying that Wix has changed tack with its pricing over the years, eliminating cheaper plans like the ‘Connect Domain’ option, which typically costs around $ 5 / month (and remains available in the UK for £ 3 / month). . The Combo plan (Wix’s cheapest paid plan) has risen about $ 1 / year in recent years to $ 14, which means that it is now one of the most expensive start-ups ad-free plans on the market.
Here’s a quick breakdown of how Wix’s prices stack up against our other top-rated website builders. We have included the cheapest payment plan from each builder (in purple) along with their best value for money plan (in blue):
Does being more expensive make Wix an unpleasant option? No. Wix releases new features, technology developments, and templates quite regularly. It is constantly evolving and good value for money (4.5 out of 5 stars in our research).
If you want to push the best of Wix, we recommend that you sign up for their $ 23 / mo Business Basic plan which gives you access to a good range of quality tools and features (and is the cheapest plan that allows you to sell online).
Any Hidden or Additional Costs?
Beyond paying the monthly subscription fee, there are other Wix costs to consider:
It is not an additional cost, but it could also be unexpected
This isn’t exactly an additional charge, but many buyers don’t realize that Wix subscriptions are set to auto-renew, at the top of their subscription period.
If you don’t want it to decide to auto-renew, just disable it in your settings. That is how:
- In your Wix account, go to Billing and Payments.
- Click on Plan Actions
- Click Cancel Now
Don’t worry: clicking “Cancel now” does not cancel your plan right now. Instead, it means that your plan will not automatically renew the next time your subscription expires.
Wix domain name cost (only free for first year of annual plans)
$14.95 to $24.85 per year
Wix domains are free for the first year, after which most domains cost $ 14.95 per year. The more specialized domains can cost up to around $ 24.85 per year.
If you don’t buy your domain, someone else can register that name and use it for themselves. Your domain name renewal happens automatically, so you don’t accidentally lose your domain. Do you want to search more?
- We have a comprehensive domain name guide that will prove this.
- If you are planning to get your name from Wix, here is their page that will give you more information.
Custom email addresses
$4.08 per month per email address
Wix has partnered with G Suite (basically Google’s Gmail for Business) to allow you to create custom email addresses directly within your Wix account, which means that you will purchase, configure and configure your email addresses within the control panel. by Wix.
It costs $ 4.08 per month if you sign up for an annual plan, or $ 5.00 if you choose to travel with a month-to-month plan.
Not sure you would like to receive a personalized email? Think again! 75% of eCommerce customer folks say that informed email is an important idea about trust in a business. When a generic email address can cause 33% of buyers to doubt its reliability, a custom email address is worth paying for!
Add extra for apps
Free to $20+/month per app
While Wix has a lot of free apps within the Wix App Market, 55 to be exact, it also features a number of premium apps that will grow your site. Most of the applications come with a free and a premium version, so you will choose the one you like the most.
Premium apps vary in price, typically ranging from $ 3 to $ 20 / month per app. Some apps come with a free trial, while others are paid for from day one.
You can start with the free version and then upgrade to the premium app at any time. Wix auto-renew applies to premium apps, so if you don’t want to continue paying for an app, please confirm to show this in your settings.
Wix Ascend (marketing support for small businesses)
$0 – $49 per month
Wix Ascend can be a comprehensive customer management and marketing solution. It’s a suite of business tools built right into your site and intended to help you increase traffic, gain customer insights, drive engagement and conversions, and run your business.
Wix Ascend is available for free and comes pre-installed on your Wix website. However, this gives you limited access to any or all of Ascend’s business software, so you’ll need to upgrade if you want to get rid of the Ascend brand or gain access to more powerful features.
Summary of Wix Pricing Plans
|Free plan||$0 forever!||A wide variety of features, templates, and apps, but with limits on your site features, the Wix brand and ads on your site, and a wix.com website address|
|Combo||$14/month||Best for private use. Get a free domain for a year on the annual plan, more storage, and more bandwidth, and remove ads from Wix.|
|Unlimited||$17/month||Popular for businesses. More storage, more video allocation, SEO support application.|
|Pro||$23/month||Your own professional logo design, plus access to more marketing tools.|
|VIP||$39/month||Priority support and additional storage. a little pricey, but worth it for large/popular sites.|
|Business Basic||$23/month||The cheapest plan to sell online. Simple, but good features to start with.|
|Business Unlimited||$27/month||A step up for your online store, with many features designed to automate and help you grow.|
|Business VIP||$49/month||Optimize and automate even more. Add more reviews, get priority support|
|Enterprise||$500/month||Advanced support, custom plan, account manager.|
Whether you want to start Wix for free or you can choose a pricing plan, head over to the Wix website to request your next step to an impressive website.
For FAQ’s about choosing the best web hosting providers for you go through our detailed article over here
Further reading: Best Cheap Web Hosting in 2021!
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